Download Full Text (15.8 MB)
Download Introduction (4.8 MB)
Download Chapter One: Evaluating Arguments (2.6 MB)
Download Chapter Two: Responding to Arguments (3.1 MB)
Download Chapter Three: Writing Persuasive Research Essays and Open Letters (3.7 MB)
Download Chapter Four: Writing Proposals (2.4 MB)
Download Chapter Five: Writing Practical Arguments (1.4 MB)
Download Chapter Six: Revising and Editing (835 KB)
This college-level textbook guides students through five different types of arguments: evaluations, responses, persuasive rhetorical arguments, proposals, and practical professional development arguments. Students are introduced to rhetorical concepts and strategies to enable them to more effectively appeal to different types of audiences. Students will gain practice in audience-based reasoning, basing their reasons and evidence on the assumptions, beliefs, and values of their readers.
New Prairie Press
argumentation, audience, audience-based reading, persuasion, research
Adult and Continuing Education | English Language and Literature | Rhetoric and Composition
Marzluf, Phillip, "Designing Arguments for Academic, Public, and Professional Audiences" (2021). NPP eBooks. 40.
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License