Marketing God: A Critical Inquiry into Spirituality in the Workplace

Author Information

Fred Milacci, The Pennsylvania State University, USA
Sharon l. Howell, The Pennyslvania State University, USA

Abstract

This paper examines the way spirituality is co-opted and commodified to serve the interests of the marketplace from a faith-based perspective.

Creative Commons License

This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License

Recommended Citation

Milacci, F., & Howell, S. l. (2002). Marketing God: A Critical Inquiry into Spirituality in the Workplace. Adult Education Research Conference. https://newprairiepress.org/aerc/2002/papers/49 test="theme.id eq '2020'>(conference cancelled)