Presentation Title
Keywords
Grocery stores, Economic development, Customer service, Dollar General, Business plan
Description
This presentation discusses the roles of grocery stores in Rural America in terms of economic development, food access, and social infrastructure. Small rural towns are struggling – this presentation covers what is making stores successful such as meat counters, local food, customer service, and institutional accounts. Factors hindering success are also covered such as the Dollar General effect, lack of selection, profit margins on services, and small-town norms. The presentation ends with suggestions to help make your store more successful.
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.
Rural Grocery Store Marketing
This presentation discusses the roles of grocery stores in Rural America in terms of economic development, food access, and social infrastructure. Small rural towns are struggling – this presentation covers what is making stores successful such as meat counters, local food, customer service, and institutional accounts. Factors hindering success are also covered such as the Dollar General effect, lack of selection, profit margins on services, and small-town norms. The presentation ends with suggestions to help make your store more successful.
