The purpose of this study was to evaluate the effectiveness of various communication vehicles of the Michigan Farm Bureau's (MFB) information and public relations division.
Bernstein,, James; Doyle, Michael V.; and Davis, Daniel T.
"A Study of Michigan Farm Bureau's Publication: Rural Living,"
Journal of Applied Communications:
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.