Abstract
This study explores how adult literacy learners negotiate the consumer marketplace. Findings challenge the functional model of literacy and support the conceptualization of consumer literacy as a social practice.
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Recommended Citation
Ozanne, J. L.,
Adkins, N. R.,
&
A.. J.
(2005).
The Social Construction of Consumer Literacy: Consumer Empowerment among Adult Literacy Learners.
Adult Education Research Conference.
https://newprairiepress.org/aerc/2005/papers/33
The Social Construction of Consumer Literacy: Consumer Empowerment among Adult Literacy Learners
This study explores how adult literacy learners negotiate the consumer marketplace. Findings challenge the functional model of literacy and support the conceptualization of consumer literacy as a social practice.