Abstract
In an era of electronic information delivery, this article examines the effectiveness of a low cost clip sheet produced since 1920 as a way of providing Missouri-based media news and feature stories about the University of Missouri College of Agriculture, Food and Natural Resources.
Recommended Citation
Thomas, Robert E.
(1996)
"Disseminating News Releases by Clip Sheets: Sometimes the Old Ways Still Work,"
Journal of Applied Communications:
Vol. 80:
Iss.
1.
https://doi.org/10.4148/1051-0834.1353
Creative Commons License
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