Volume 100, Issue 3 (2016)
Research
Fairgoers’ Attitudes Toward Youth Livestock Exhibits at the California State Fair
Krista Anderson-McCoon, Dwayne Cartmell, and Robert Terry Jr.
Millennial Alumni Perceptions of Communications: A Look at One Land Grant University’s Media Use
Amanda Northfell, Leslie D. Edgar, Donna L. Graham, and K. Jill Rucker
Associating Importance with Behavior: Providing Direction for Water Conservation Communication
Alexa J. Lamm, Lisa K. Lundy, Laura Warner, and Kevan W. Lamm
Using Q Methodology in Agricultural Communications Research: A Philosophical Study
Holli R. Leggette and Tobin Redwine
What Side Are You On? An Examination of the Persuasive Message Factors in Proposition 37 Videos on YouTube
Amber Krause, Courtney Meyers, Erica Irlbeck, and Todd Chambers
Communicating Climate Change: A Qualitative Study Exploring how Communicators and Educators are Approaching Climate-Change Discussions
Katie Rohling, Cassie Wandersee, Lauri M. Baker, and Peter Tomlinson
Assessing the Content of Online Agricultural Awareness Campaigns
Joy N. Rumble, Quisto Settle, and Tracy Irani
Farmed and Dangerous? A Case Study of Chipotle’s Branded Entertainment Series and Polarized Reactions to its Satirical Depiction of Farming and Agribusiness
Nathan Gikerson, Rebecca Swenson, and Betsy Anderson
Influence of Source Credibility on Agricultural Water Use Communication
Alexa J. Lamm, Courtney T. Owens, Ricky Telg, and Kevan W. Lamm
Professional Development
Testing the Usability of Communication Materials through Heat Maps in Online Survey Platforms
Laura M. Gorham, Shuyang Qu, Ricky Telg, and Alexa J. Lamm
Commentary
Expo Milano 2015: The Overview, Issue, and Future for Agricultural Communicators
Abigail Borron and Jessica Holt
Introduction
Full Issue
Journal of Applied Communications 100(3) Full Issue
Jason D. Ellis