Volume 101, Issue 3 (2017)
Research
The Food Factor: Perceptions of the Brand
McKayla Brubaker, Quisto Settle, Laura Downey, and Alisha Hardman
Identifying Publics in Citrus Producing States to Address the Issue of Citrus Greening
Taylor Ruth 7031249, Alexa J. Lamm, Joy N. Rumble, and Jason D. Ellis Ph.D.
Marketing Power Berries: An Importance-Performance Analysis of Blueberry
Shuyang Qu, Alexa J. Lamm, and Joy N. Rumble
Using Cognitive Dissonance to Communicate with Hypocrites About Water Conservation and Climate Change
Melissa R. Taylor, Alexa J. Lamm, and Lisa K. Lundy
Commentary
Are We There Yet? Toward an Agricultural Communications Academic Organization
Erica Irlbeck and Emily B. Buck