Volume 55, Issue 4 (1972)
This issue includes papers presented at the 1972 AAACE meeting in Tucson, Arizona.Introduction
Table of contents and editorial information
Charles E. Bower
Articles
Information Overload—and more in the next mail
Herbert Pike
Telling the 30-Minute TV Message in One or Two Minutes
Arthur L. Higbee
Custom Tailoring Radio Tape Services
Larry A. Quinn
Back Matter
The Last Word; Meet ACE Authors
Charles E. Bower
